Halloween in Dubai: Inside March14 Halloween Night 2026

Halloween in Dubai has a new tradition, and it started at March14. On Sunday 1 November 2026, March14 Beauty Residence opened the doors of Goshi Creative Warehouse in Al Quoz 3 for March14 Halloween Night: one evening of costumes, candlelight, drinks, treats and dancing under the watch of our resident skeletons. To every client, friend and familiar face who came in character, thank you. You made the night.

Halloween in Dubai, the March14 way

March14 is a beauty brand born in Dubai, built from our founder Ruby Barreau's years backstage around some of the world's most recognised personalities. In that world, transformation is a craft and a look tells a story before anyone speaks. Halloween is the one night of the year when everyone gets to play with that freely, which is why it belongs in our calendar.

So this was never a party added to a beauty salon in Dubai. It was the March14 universe, turned up: character, detail, humour and a strong sense of occasion. Read more about the celebrity backstage heritage behind March14, or discover our story.

The costumes: a room full of characters

The invitation asked for costumes, and our guests answered with conviction. Witch hats sparkled with crystal veils, feathers and buckles. A skeleton printed gown bloomed with red roses. Raven feather capes, a tartan schoolgirl, spider webs drawn around the eyes, a skull painted across half a face, and one masked guest in a black suit who kept everyone guessing all evening.

The best costumes were the ones built on details: a precise red lip under a veil, a graphic eye, a sleek ponytail under a hood, a set of nails matched to the outfit. The prize for the best costume made the decision very difficult this year.

The cake: gothic baroque, made for the night

Every party has a centrepiece, and ours was a cake that could have stood in a stage set. Deep burgundy tiers draped like velvet curtains, baroque silver ornaments, black and blood red sugar roses, sculpted skulls, tall red candles, and at its heart a framed medallion carrying the March14 name. It was photographed almost as often as the costumes.

Beauty details, down to the fingertips

At a beauty party, everyone looks at hands. The night was full of Halloween manicures: tiny skulls on a peace sign, silver glitter tips, deep green lacquer, long almond shapes made for a costume. Halloween nail art has become its own season in Dubai, and this year Cosmopolitan Middle East selected our Graveyard Glam set for its Halloween edit.

If the night has given you ideas for your next event, our ateliers work on exactly those details: nail art at the Nails Theatre, a dramatic lash or a sharper brow at the Lashes and Brows Atelier, a glow chosen like an accessory at the Spray Tanning Studio, and volume, sleek lines or colour at the Hair Studio, our official L'Oréal Professionnel and Kérastase salon.

Why community events in Dubai matter to March14

An appointment lasts a moment. A community lasts much longer. Our clients sit in our chairs for something precise, a blonde, a set of nails, a tan before a wedding, and they leave with a result. Events like March14 Halloween Night give them something else: a room where clients, friends and our team meet as people, outside the booking.

This is how we want March14 to grow. Dubai is our first chapter, and we are building a beauty brand that people follow, share and feel part of before they ever book. Community events in Dubai, from activations at the Residence to nights like this one, are where that feeling is born. It is also why our guests keep bringing friends.

See you at the next March14 event

If you missed Halloween in Dubai with us this year, you will not miss the next one. Follow @march14.dubai on Instagram for upcoming events and invitations, and look back at the March14 Halloween Night invitation to see how it all began.

March14 Beauty Residence is a two floor beauty destination in Al Quoz 3, Goshi City, Warehouse 79, Dubai, home to the Hair Studio, the Nails Theatre, the Lashes and Brows Atelier, the Spray Tanning Studio and Body and Details. To book your next look, call or WhatsApp +971 58 554 6222, book online or contact us here.